Case Details
At our video production studio, we believe every brand has a story worth telling.
Client:
NovaCorp Technologies
Budget:
$120k
Duration:
4 months
Year:
2023
NovaCorp Brand Story
NovaCorp, a global tech company, wanted a corporate brand film that showcased its innovation, company culture, and long-term vision. The goal was to inspire employees, attract talent, and strengthen investor confidence.
Challenges
Outdated existing corporate videos
Need for emotional storytelling in a tech-heavy industry
Requirement to balance professionalism with creativity
Wide range of audiences: employees, investors, and clients
Our Approach
We created a documentary-style corporate film rooted in storytelling.
Interviews: Conducted interviews with leadership and employees.
Visual Storytelling: Filmed in offices, labs, and manufacturing sites.
Narrative Structure: Framed story around innovation and people.
Polished Branding: Integrated NovaCorp’s visual identity.
Execution
We filmed across 4 company locations globally, combining cinematic visuals with personal employee stories. The final film was edited into a 12-minute master video plus shorter cutdowns for presentations and social media.
Results
Boosted employee engagement with internal screenings
Increased investor interest during annual reports
Positive recruitment impact via career site integration
Stronger alignment of company vision across global offices
Conclusion
A well-crafted corporate film can humanize even the most technical of industries. NovaCorp’s film built credibility while connecting emotionally with both internal and external audiences.